Join us for business transformation case study 'Be More Gucci'.

Hear the business transformation case study ‘Be More Gucci’

With important lessons for brands and businesses looking to grow and get ahead hear the business transformation case study ‘Be more Gucci’. At the breakfast you’ll discover…

  • How creativity can turn around the fortunes of a business
  • How luxury has become inclusive without losing its exclusivity
  • How to tempt new audiences without losing old ones
  • How breaking brand guidelines can unlock opportunity
  • How to create culture, not just steal it

Thursday 7th November – 8:30AM Coffee & Croissants, 9:00AM Presentation & Panel, 10:15AM Close

Our business transformation case study panellists include; Dylan Jones Editor of GQ, Ben Golik Chief Creative Officer of LIDA and Kristy McCready Global Director of PR, Media & Marketing Services of Walgreens Boots Alliance

House of St. Barnabas. 1 Greek Street Soho London W1D 4NQ

Nearest Station is Tottenham Court Road
RSVP to Christi.tronetti@lida.com