Managing Partner, London, Annabel is heavily involved in the group’s parents network.

Annabel Mackie

Managing Partner

The thing I love most about my job is… being part of a team making amazing work that actual real people see and interact with.

We’ll make work people welcome if… we make sure we step outside of our marketing bubble and remember how it feels to be a real consumer.

Before LIDA I… worked at M&C Saatchi Ad Agency in London.

Outside of LIDA I… Run, bake, read, keep 2 small humans fed, watered and happy I hope!

I want a robot that… can take the clean clothes from the tumble drier and put them away in the right drawers.